Lacoste Launch New NFT “Undw3” Giving Holders Co-Designing Rights

Lacoste is entering the Web3 space with an NFT collection. Holders can have a say in the brand’s future, and will be joining an exclusive Lacoste fan community with access to physical and digital benefits. With the release of its NFT project Undw3, Lacoste aims to bridge the physical and digital realms of retail.